Nota Artificial Intelligence showcases generative Artificial Intelligence traffic solutions at ITSWC 2025

Nota Artificial Intelligence demonstrated generative Artificial Intelligence driven traffic and incident detection technologies at the ITS World Congress 2025 in Atlanta, highlighting a U.S. proof of concept with Sony and commercial momentum in the Middle East.

Nota Artificial Intelligence participated at the ITS World Congress 2025 in Atlanta from August 24 to 28, presenting generative Artificial Intelligence powered intelligent transport systems from joint booths in the Korea Pavilion hosted by the Ministry of Land, Infrastructure and Transport and at the LG CNS booth. The company emphasized its proprietary vision-language model, positioning its technology as a next-generation approach to detecting and managing traffic incidents and urban mobility challenges at an event attended by more than 15,000 people and 200 companies.

At the Korea Pavilion, Nota Artificial Intelligence showcased an intelligent incident detection system that uses its vision-language model to detect traffic accidents, fires and road obstacles in real time while analyzing event correlations to reduce false alarms. At the LG CNS booth the company demonstrated intelligent traffic management solutions that analyze movement of vehicles and pedestrians, issue rapid alerts during emergencies and support real-time communication through V2X. Nota Artificial Intelligence also highlighted a collaborative proof of concept in Lakewood, U.S., with Sony using cameras equipped with Sony’s IMX500 smart image sensor; the company reported achieving 100% accuracy for pedestrian safety management and traffic volume analysis in that project after applying its optimization technology.

Nota Artificial Intelligence framed the showcase as part of a broader global expansion. The company cited domestic validation, including a top rating in the Ministry of Land, Infrastructure and Transport’s smart intersection performance evaluation with more than 99% accuracy, and recent commercialization in the Middle East via a supply agreement with Dubai Roads and Transport Authority. Nota Artificial Intelligence said it will present results again at the 2026 Gangneung ITS World Congress, is a final member of the Ministry of Science and ICT’s National AI project to develop foundation models, and has filed a securities registration statement with plans to list on KOSDAQ by year end. Myungsu Chae, chief executive officer, described ITSWC 2025 as a pivotal opportunity to demonstrate global competitiveness and to expand the company’s smart city and mobility footprint.

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