Epium Blog

Clear-eyed takes on AI and tech. Occasionally harsh, always grounded. Always honest.

Christian Holmgreen

The Rise of the AI Middle Layer: Automation’s Final Boss

28 Apr 2025

The real power in AI isn’t the model: It’s the middle layer that wraps logic, automation, and infrastructure around it. If you’re not building that, you’re not building anything that lasts.

ai, automation, development

Christian Holmgreen

AI Is Killing the Junior Role. You’re Either Useful or You’re Next

2 Apr 2025

AI isn't just disrupting junior roles: It's replacing them right now. If you're not bringing value beyond what a model can do in 12 seconds, you're already obsolete. Get useful, or get out of the way.

artificial intelligence, jobs

Christian Holmgreen

How I Use AI to Prep for Client Meetings (Without Sounding Like a Bot)

19 Mar 2025

I use AI to cut through the noise and prep smarter for client meetings: Fast, contextual research that helps me show up informed, not automated.

ai, business, preparation

Christian Holmgreen

How to Tell If an AI Tool Is Worth Paying For

18 Feb 2025

Don’t fall for the $999 AI tools being pushed by Instagram bros and TikTok grifters: If it’s just a glorified ChatGPT call in a shiny box, you’re being upsold on laziness. Real value comes from integration, automation at scale, and actual technical depth. Not viral bullshit.

automation, instagram, tiktok, value

Christian Holmgreen

Why LLMs Are Just Compression Algorithms with Delusions of Grandeur

11 Jan 2025

LLMs aren't intelligent: They're just advanced compression systems predicting the next word based on patterns, not understanding. Useful? Absolutely. Smart? Not even close.

artificial intelligence, large language models

Christian Holmgreen

Prompt Engineering for eCommerce: Worth It?

30 Nov 2024

Prompt engineering is useful at scale, but in eCommerce, it's a tool - not a strategy - and definitely not a replacement for knowing your customer or having a solid offer.

ai, automation, prompt engineering